A friend of mine in the social media realm brought Quora to my attention a few...
A friend of mine in the social media realm brought Quora to my attention a few...
As marketers start to learn more about Millennials, it’s clear that the...
“Do you even use your Google+ account?” “Haha no. Have you...
It has become unclear where companies are choosing to search...
In my last blog post, I mentioned that a social networking site that has caught...
In a fast paced environment and the increasing pace of technologies evolving-...
I created a poll last month to see what marketers are having trouble with when...
I have run across various blogs that write about how to deal with Millennials...
In March, I wrote a blog post about why Millennials don’t...
I cannot emphasize enough the importance of having a “human voice”...
by Sarah Schultz on May 30, 2012 in Social Media Posts
First, let me say that no relationship is official until it’s on Facebook. Sound silly? It is, but for most Millennials that is how it is. When Facebook users “like” a Facebook Page, that information is sent out to all of their friends and posted on their personal page. For someone to allow this to […]
by Sarah Schultz on September 26, 2011 in Social Media Posts
Facebook has recently introduced the new timeline, which allows users to see their “Life Story” on one page. The new timeline will go live for everyone on Sunday, so I thought it to be appropriate to dig deeper into what’s coming next. I enabled my timeline last night and have been playing with all the […]
by Sarah Schultz on July 18, 2011 in Social Media Posts
Name: Millennials, Echo Boomers, Gen Y, Generation Next, Net Generation Born: 1979-1994 Occupation: Student, New Grad, Entry-Level Interests: Hanging out with friends (online and offline), browsing the Internet, watching videos (online), listening to music, etc Uses the web personally and professionally Uses smart phone for networking. Overview: Likes to set new trends Easily able to […]
by Sarah Schultz on July 11, 2011 in Social Media Posts
Contrary to popular belief, Millennials don’t under-appreciate the value of Linkedin. More and more of us have created profiles and added people to our networks to try to stay ahead. With the unemployment rate, it’s a scary world as far as job hunting goes. Linkedin is not the only site that Millennials use for job hunting, but the […]
by Sarah Schultz on July 7, 2011 in Social Media Posts
Millennials have a lot more opportunities to research a company, and view what current employees are saying, more than ever before. Where do we find that information? You’re looking at it- the Internet. We have access to the dirty secrets that companies have tried to cover up for years. Who do we thank for that? […]
by Sarah Schultz on July 3, 2011 in Social Media Posts
Much to the dismay of Google, there is a very small chance of the functions of Google + catching on with Millennials. Let’s start with the obvious reasons. Obvious (and most important) Reason #1 We have spent a majority of our lives finding people on Friendster, then again on Myspace, then quickly after on Facebook- […]
by Sarah Schultz on May 20, 2011 in Social Media Posts
Who: Millennials Marketers are under the impression that Millennials are starting to move away from television and watch videos online. It’s an obvious assumption, because it’s correct. What: Watching Videos We are watching everything from uploaded YouTube clips to Movies to (drum roll please…) even commercials. When: Convenience is Key Well, anytime we want. With […]
by Sarah Schultz on April 6, 2011 in Social Media Posts
I’ve recently stepped into the Foursquare ring and I must say- I really don’t like it. As a female and as a Millennial, I was always turned off by having people know where I am or where I was “last seen”. Let me tell you a little something about privacy- there is none with Foursquare. […]
by Sarah Schultz on March 30, 2011 in Social Media Posts
There are very few reasons why Millennials will “like” a company on Facebook. Before I get into those reasons, let me be clear: even if we do like you, that doesn’t mean we will “like” you on Facebook. On the flip side, even if we don’t like you, that doesn’t mean we won’t “like” you […]